Speaking and events

Inspiring talks rooted in real-world product practice.

Invite me to speak

Speaking and events

Inspiring talks rooted in real-world product practice.

Invite me to speak

Brands that trust my expertise

"You don't just have charisma on stage, but even over Zoom. Only few people have that!”

Charismatic, inspiring, yet actionable and practical talks.

I regularly speak at companies and Product, Tech and Agile conferences such as Product Management Festival, INDUSTRY Dublin, Craft by Crafthub, ACE, and more.

I also give back to the community by speaking at meetups such as several ProductTanks, several Scrum User Groups, Agile Tuesday, Product People, and more.

I make abstract product excellence theory tangible and practical.

Theory often feels distant from everyday work. Ideal-world scenarios, abstract interconnections, dogmatic repetition. It's easy to think: "Our challenges are different."

They probably are. And that's exactly the point.

My talks focus on real-world application: how the right action, at the right moment, with the right people can change the way we work, the way we build products, and the impact we make on customers, users, businesses, and colleagues.

Every talk comes with a practical lens and immediately applicable suggestions because theory only matters when it works in your world.

Book me for speaking

I make abstract product management theory tangible and practical.

Every product leader has different challenges. That’s why coaching is tailored to your needs. Here are some of the areas we might work on together:

Invite me to speak

Connecting Business Goals and User Outcomes with Impact Mapping

A practical introduction into Impact Mapping and how the method connects strategy, discovery and delivery end-to-end.

What Gets Measured Gets…Gamed

Making the case why it matters to not build for metrics but for impact, and an immediately applicable guide into Outcome-first Measurement through Goals-Signals-Metrics.

Strategic Prioritisation - What RICE Won't Fix!

A presentation in Miro that showcases the cascade of decisions and core activities that need to be made, starting from strategy, to enable good prioritisation down on the team level.

Request a custom topic

Ask for a new talk about a product management related topic tailored to your event.

Trusted by Leading Businesses

Whether you're a small startup or a multinational corporation, let us be your trusted advisor on the path to success.

I had the pleasure working with Büsra on a 1:1 coaching basis during my time as Head of PM. I needed a sparring partner and found with Büsra a coach who is a super listener and who is able to structure seemingly complex issues into overarching PM topics.
Julia Vogel Wenzin, Head of Product @ Switzerland Global Enterprise
1:1 Coaching
Büşra drives real, lasting change – with clarity, honesty, and a way of communicating that inspires and moves people forward. Working with her is incredibly valuable, our teams enjoy it so much that they’re literally queuing up to collaborate with her. With years of hands-on experience and a deep awareness of the latest trends, her coaching truly accelerates teams and time to value.
Marcus Neuber, Director Product @ Europace
Team Coaching, 1:1 Coaching, Strategy, Workshops
Büşra’s coaching was incredibly helpful as I stepped into my new role as a Team Lead to help me feel confident in my position. Through her targeted questions, clear impulses and thoughtful guidance I quickly gained trust in my decisions and became more intentional about my leadership style. What I especially appreciate is her ability to address uncertainties and turn them into concrete, actionable steps.
Andrea Heyne, Lead Product & Design @ SocialHub
1:1 Coaching
Büşra's workshops have noticeably changed our mindset. We now formulate requirements based on outcomes, prioritise more effectively and are already considering data-based metrics to better understand user behaviour. The strong practical focus was particularly helpful, directly based on real cases from our company.
Philippe Meyer, Lead Product Manager @ Thermoplan
Workshop
Büşra’s no-judgement approach and candid sharing of her own experiences made her coaching style a perfect fit for me. With her guidance, I was able to remove mental barriers and gain more confidence in my skills and judgement.
Claudia-Elena Funie, Senior Product Manager
1:1 Coaching
I met Büşra at two conferences where she spoke and later stayed to answer questions. She genuinely listened to my challenges and made the content from her talks far more tangible. It was true “theory meets practice.” Her insights pushed me to level up my data skills and become more outcome-focused. It also helped me translate business goals into something my product teams could actually act on.
Simon Rupp, Product Manager @ TOPdesk
Speaking
Bringing Büşra in to work with my product team at Thermoplan was one of the best decisions I made as a leader. We needed someone to help us move beyond theory and actually shift how we approached product discovery and outcome mapping. Büşra delivered exactly that: practical, hands-on mentoring that transformed how my product manager thought about and executed their work.
Monika Wozniak Krewer, Head of Digital Products (R&D) @ Thermoplan
Team Coaching, Workshops
Büsra has been instrumental in bringing structure to our project and asking the right questions at the right times. We greatly appreciated her open communication and willingness to listen to suggestions and engage in discussions.
Diego Prado, Senior Lead Projects & Digital Channels
Consulting

What You Can Expect

I don’t do vague inspiration or theoretical lectures. Every talk comes with the lens of practical application.

Real stories and experiences

Ideas your team can apply the same day

A dynamic, high-energy delivery—on stage or on screen

Talks that bridge the gap between theory and the messy reality of product work

Invite me to speak